What is SEO or Why SEO service is an integral part of the success of your business

What is SEO or Why SEO service is an integral part of the success of your business

In a world where more than 3.5 billion queries are entered into the search bar every second, the key to your success is to be visible. Research shows that more than 75% of users never view the second page of search results. If your business is not on the front page, you lose the opportunity.

Optimized sites attract attention: more than 70% of users focus only on organic results, ignoring ads. In addition, 80% of users believe that the companies occupying the top positions in the search are more reputable.


  • What is SEO?
  • Why does a business need an SEO service?
  • How long does SEO take?
  • How to track the results
  • Forecasting the results
  • The real cost of SEO: Why does SEO service require investments?


What is SEO?

SEO, or Search Engine Optimization, is a set of strategies and techniques aimed at improving the visibility of a website in search results. The main goal of SEO is not only to attract more visitors, but also to create an optimal user experience, increase the site's ranking in search engines and, as a result, increase conversions and business profits.

Why does a business need an SEO service?

Imagine SEO as a reliable assistant for your online business. It's as if you put up your showcase of goods right in front of the entrance to the store, where everyone could see it. Research says that more than 80% of customers trust the sites they find in search, not in advertising. So by having a well-tuned SEO, you not only attract customers, but also set your company in a better light. It's like a magnet for those who are looking for exactly what you offer.

How long does SEO take?: What to expect at different stages

1 month: During this period, the site is usually audited, key queries are identified, and technical edits begin. Expect improvements in the site structure and the first signs of changes in indexing.

2-3 months: Your site is gradually starting to rise in the ranking for the selected low-frequency keywords. Search visibility improves and you start attracting more organic traffic.

4-6 months: Your site rises in the ranking, attracting more visitors by high-frequency (main) keywords. The conversion rate increases, and you start to see positive changes in the business.

6+ months: Constant optimization and efforts are beginning to bring sustainable results. Your site becomes reputable in its niche, attracting a target audience and ensuring stable growth.

More accurate forecasts can be provided by conducting an analysis and building a strategy

How to track SEO results

Site Analytics: Use analytics tools such as Google Analytics to track traffic, user behavior, and other key metrics. This will help you understand how visitors interact with your site and identify areas for improvement.

Search rating: Regularly monitor your site's positions for key keywords. This gives you an idea of which pages are more visible to users in search engines.

Daily reports from an SEO agency: If you work with an SEO agency, check if they provide daily reports on keyword growth. This allows you to quickly track changes and respond to them, providing a more effective optimization strategy.

Forecasting SEO results

Predicting accurate SEO results is difficult because of the many variables, but experience and analysis make it possible to make an overall forecast. After auditing the site and analyzing competitors, you can determine the potential for growth. Usually, the first noticeable changes can be noticed after 3-6 months of active optimization. Long-term forecasts include steady traffic growth, improved search positions and, as a result, increased conversions. It is important to emphasize that constant adaptation and optimization are key factors for achieving and maintaining high results.

The real cost of SEO: Why does SEO service require investments?

First of all, SEO is not just a set of technical actions. This is a strategy that requires in-depth knowledge, constant monitoring of search engine algorithms and careful data analysis. Let's look at the factors that determine the cost of SEO and why these investments are necessary for the long-term success of your business.

Time-consuming analysis and research: An effective SEO strategy begins with a thorough analysis of your business, competitors and target audience. It takes time and experience to highlight unique growth opportunities.

Content and optimization: Creating high-quality content optimized for search engines is an integral part of a successful SEO campaign. This includes not only writing, but also regularly updating information on the site.

Technical improvements: Correcting technical errors, speeding up page loading, and ensuring site security are all important steps that require specialized skills and resources.

High-quality backlinks: Building a high–quality backlink profile is a long-term strategy that takes time and energy. This is one of the key factors in evaluating the relevance of your site to search engines.

Industry competitiveness: If your industry is competitive, the fight for the top positions in the search can be more intense, which increases the cost of SEO efforts.

All these factors combine to create a high-quality and effective SEO campaign, which explains the cost of services and the need for investments.

If you still have questions or need more information about our SEO services, do not hesitate to contact us. Our team is ready to provide advice, clarify details and develop a personalized strategy to achieve your goals in the online space.